Want to make a unique marketing impact in London? Vehicle wrapping turns your company car or fleet of vans into mobile billboards. Your advertising goes straight to the heart of your target market for a fraction of the cost of other types of advertising. From costs as low as 4p per 1,000 impressions, you can create a real buzz about your branding.
Always on advertising
With other forms of advertising, the brand equity you build through repeat viewings disappears once you take down a poster or stop running an ad on the TV or radio. Online advertising has a 26% chance of being hidden behind an ad blocker.
Your vehicle wrap continues to work for you whether you’re on the road between appointments, parked outside the office or at a client’s house. As customers increasingly eliminate advertising from their lives, your vinyl wrap keeps on keeping your branding top of mind.
Boost your professional profile
If you want to elevate the profile of your business, then you can’t do better than clothing your company vehicles in professionally designed and installed vinyl wraps. Even if you only have one van, the fact that you’ve chosen to make it stand out with bold graphic design gives you credibility.
It’s essential that the design is as well thought through and eye-catching as possible. Avoid text that wraps around the vehicle and fonts that are difficult to read. Keep your design simple and pared back, rather than fussy and cluttered, and your potential customers will be happy to take you seriously.
Flexible and creative
A high quality wrap allows you to get the message across in a creative and eye-catching way. But vehicle wraps can also be a highly flexible way of achieving your business goals, allowing you to create and then update dynamic marketing campaigns.
For example, a cleverly designed wrap will allow you to update your contact details by removing a single section or you can adapt national campaigns with regionally relevant brand positioning, thanks to easy to apply decals. High impact graphics will also help to create a cohesive look across a range of vehicles, creating a unique and unified impression.
Protecting your assets with vehicle wrapping
Your vehicle wrap may make the most of one of your most visible assets to promote your business, but the vinyl also acts as a shield to protect the original paintwork from dings and scratches.
One of the additional benefits of a full body wrap is the protection it offers to your paintwork against UV rays – when it’s time to trade in or trade up, your vehicle will still look great. It’s a brilliant selling point when you want to really maximise a vehicle’s resale value.
We can make your investment work for you
At The Sussex Sign Company, we offer an end to end service that helps you get the best return possible on your investment in vehicle wraps. From design to manufacture and installation, our complete professional service is designed to get your vehicle noticed and to give your branding a boost that other marketing channels can only dream of, so get in touch today.