The owners of a Kentucky Fried Chicken (KFC) restaurant in the town of March, Cambridgeshire, has been criticised after erecting a seven-metre-high Colonel Sanders sign in a residential area.
The sign, which features the KFC logo, a depiction of Colonel Sanders and an arrow pointing to the restaurant’s drive-through entrance, towers above neighbouring bungalows.
Local resident, Don Burr, said: “Colonel Sanders is looking at me all day. When I come up the garden, he’s still looking at me. I’ve never seen a sign as big as that. And he’s all lit up and neon at night”.
One resident is able to see the iconic image of Colonel Sanders from every room in his home.
A spokesperson for Fenland District Council admitted that planning permission for the sign had been granted. After confirming receipt of an official complaint from a member of the public, the spokesperson added that no action would be taken against the KFC outlet, because the sign complies with the planning application.
In an apparent effort to avoid alienating potential customers in the March area, a franchise spokesperson for KFC confirmed that the company was reviewing the case.
Here at Sussex Signs, we sympathise with residents in March. An advertising sign must be appropriate for its environment.