Tag: advertising signs

Top 5 questions to ask when ordering signage

So how do you choose the right sign company when investing in signs for your business?

Well this is a difficult question, however, there are five questions you should always ask when deciding which company to choose, and funnily enough, none of them are about price. The right signage for your business is far too important than trying to save a few pounds. The correct type and a well designed sign can ensure your business wins new customers time and time again. How much is a new customer worth to you?

Question 1.

How do I know you are a credible sign company that is going to ensure I get the very best in quality products and advice?

Answer to question 1 should be:

The Sussex Sign Company has been established for over twenty years now, all our team members have all the relevant qualifications required, In fact our sales team has six team members that collectively has over 60 years experience in the sign industry. Our installation team members all have either NVQ’s in sign making and installations, along with CSCS cards, IPAF qualifications, PASMA qualifications and our Production Manager has the SMSTS Certificate (Site Managers Safety Training Scheme) this coupled with the fact that the company has Health and Safety at its heart, so much so that it has achieved the coveted Health and Safety accreditation from Constructionline, CHAS (Contractors Health and Safety Scheme) and Safe Contractor accreditation.

All the above give you the client total peace of mind when Choosing The Sussex Sign Company to carry out your signage project.

Question 2.

Can I speak with other companies that you have done work for?

Answer to question 2 should be:

The Sussex Sign Company are proud of the ongoing relationships it has with its’ clients, not only do we get many letters of praise and thanks from our clients but we have had over 30 google testimonials (we believe that is more than any other sign company in Sussex), praising the good work and customer service of our team. We are very happy for you to talk to our clients.

Question 3.

Are you able to design our signage and print as well as manufacture and fit our signage?

Answer to question 3 should be:

The Sussex Sign Company differs from many sign companies because it has its’ own dedicated Design Department. The experience and qualifications of the Design Team ensures that we can design your logo, corporate identity and look after your brand including all your print requirements. In fact, Tony our Design Manager is passionate about design in all its forms, and is well placed to ensure The Sussex Sign Company offers you the very best in cutting edge design. His qualifications include a BA in Graphic Design as well as a BA in Visual Arts, and his previous posts include being Head of School at The Marbella Academy of Arts, Spain, where he taught Design and Interior Architecture. Tony has also been a visiting lecturer at St Martins Central School of Arts, The University of Brighton, Surrey Institute of Design and locally at Northbrook College.

Question 4.

Do you guarantee all of your work?

Answer to question 4 should be:

The Sussex Sign Company are so confident that you will be happy with the work we do for you, we offer a full 12 month unconditional guarantee. Trading for over 20 years now we never forget you have a choice and are proud of the fact that over 70% of all our business each month comes as a result of repeat business from our existing customers.

Question 5.

I have a budget, are you happy to work within this?

Answer to question 5 should be:

The Sussex Sign Company are very happy to work within your budget and can recommend and advise the best quality signage and specification you can possible get for your money. We understand that different businesses have different budgets, from cost effective signage to state of the art cutting edge designs. We are always happy to help.

What to do next:

Even after asking all the above questions and getting satisfactory answers, The Sussex Sign Company are fully aware that when it comes to the crunch, people buy from people they like, and for that reason we really believe that we are nice people to do business with. Once you have spoken with one of our Sales Team you can leave all the hard work to us safe in the knowledge that we really do want to do a fantastic job for you.

Call us today on 01273 417057 or Email us from here

A list of the towns we work in throughout East and West Sussex is listed below.

We also make and fit signs for installation all across London.

East Grinstead , Crawley, Gatwick, Horsham, Haywards Heath, Burgess Hill, Steyning, Worthing, Arundel, Littlehampton, Bognor Regis, Selsey, Chichester, Midhurst, Petworth, Portslade, Brighton, Hove, Newhaven, Seaford, Eastbourne, Bexhill, Hastings, Hailsham, Lewes, Uckfield, Heathfiled, Crowborough.

Increased Use Of Soft Signage

Flags and banners have long been a popular choice, especially amongst retailers and the events sector. However, other areas are now starting to see the benefits, increasing their spread across the industry. This type of soft signage is extremely versatile and cost effective, making it easy to transport and install. The number of applications they are used for has seen considerable growth over the past few years. The public sector and local authorities are increasingly using flags and banners for their temporary or short-term signage needs. They can be used on lamp posts to publicise local festivals and initiatives. Businesses and council departments are seeing the advantages that using a wider range of temporary signage can offer them. They are an excellent way of attracting attention, as consumers are more likely to notice something that?s new and different. This increase in the use of soft signage has largely been made possible due to improvements in the manufacturing process. They can now be produced from a range of different materials, meaning their use isn?t restricted to indoor signage. Here at The Sussex Sign Company we work closely with all our customers to create the right signage for their requirements, whether they require a long-term solution or something temporary.

Launch of two roller banners

Display Ltd and Innotech Digital have introduced two new roller banner models onto the market. As with their other models, they are extremely reliable and provide a cost effective signage solution for a range of different companies.

These are the Origin Carbon and the Frontier Carbon, which can both accommodate graphics up to a maximum of 2m in height. The Origin model comes in a choice of 80cm and 85cm widths and the Frontier is available in an 85cm width. The roller banners feature a clip rail that snaps on, making it quick and easy to install and change the graphics.

This is an extremely flexible range, with the individual banners packaged separately. They are both finished in a carbon black, which complements the existing range.

Roller banners are a good investment for any type of company. They are easy to store and transport, making them an excellent choice for temporary or event signage. Their size means they can be used to display a graphical design or can contain vital information.

Here at The Sussex Sign Company we can produce roller banners to suit any customer requirements. They can be individually designed and the graphics changed when necessary.

New environmentally friendly LEDs

LED lights offer huge advantages to the sign industry. They can be attached to signage brackets and projected onto the design, enabling it to be seen at night. One manufacturer has recently launched a new range of LED lights that provides environmental advantages.

The new set of LED trough lights, released by Iron Design, offer significant benefits, both in terms of the quality of the light and their energy consumption. They are designed to be used in place of existing T5 fluorescent lights. They consume much less energy, whilst still providing a high quality and consistent bright light. The bulbs will last for more than 50,000 hours.

The lights are manufactured using a much slimmer profile than previous models. They are available either as 600mm or 850mm long lights and measure only 53x25mm. This means that they have less of a detrimental impact on the sign they are designed to illuminate. The slimmer fitting can be easily hidden and doesn’t take away from the overall sign.

The LED lights can be bought as a pair and come with the cables, transformer and the required fixings.

Here at The Sussex Sign Company we can produce a range of LED illuminated signs based on our customer’s requirements.

LED

 

New concept in LED Lighting

Wandlite have launched a new LED light model, which has the ability to offer 360 degree tube lighting. The product is waterproof, durable and long lasting.

In the past, there has been a tendency for LED manufacturers to focus on the capabilities of the light, rather than the design elements. However, with the new Wandlite, it remains visually attractive as well as practical. The LED tape has been spiral wound along the tube to better direct the light.

This new LED light is extremely energy efficient. It uses 12v or power, but only takes up 1.2 amps of energy per metre. It can be used where there is no direct electrical supply, including outdoor and temporary settings. In these cases, the light can be used with a rechargeable battery, solar panel, car battery or cigarette lighter.

The Wandlite is available in a range of lengths, from 800mm to 2000mm. They can be used to independently or a number of tubes can be connected together to create a longer length. It can also be produced in a range of colours to meet customer needs.

Here at The Sussex Sign Company we can offer a range of illuminated signs to suit the requirements of our customers.

Important workshops to be held at SDUK 2014

The British Sign and Graphics Association (BSGA) has announced that it will hold two workshops a day at this year’s Sign and Digital UK event. These will focus on key areas for the industry, to keep companies up to date on legal issues

Signage businesses are often busy with the day to day running of their company. This means that legislation and planning amendments can get overlooked. However, they can have a significant effect on a business and ignoring them could be costly. The industry needs to ensure they’re aware of the implications of any changes and the impact they have on their business. These workshops will provide companies with a concise forum to bring themselves up to date.

One of the workshops will examine signage design and construction standards. It will pay particular attention to the new European standards and the implications of these for the UK industry. The second workshop will focus on planning regulations, especially in light of the changes regarding signage maintenance and warranties.

Here at The Sussex Sign Company we keep ourselves a-breadth of any developments within the industry, ensuring we understand the implications for our customers of any legal changes.

Investment key to future proofing a business

The economic downturn has led many businesses to reduce the amount of money they invest in their company. However, with glimmers of hope starting to appear, investment could be a way of ensuring a business is set for the future. Technology vital for the future One of the best investments a signage company can make is in the technology they use. This is developing all the time, with machines producing higher quality prints at a faster pace than before. With financial constraints still affecting companies, it’s important to look at exactly where investment would be best directed. Companies should take a wider approach and look at specific parts of the business that could benefit from investment and where the greatest rewards would be felt. By targeting funds in the right areas, businesses will be best placed to grow in the future. Bringing in new machines, such as the latest printers, will allow businesses to increase their capacity and attract new customers with a wider range of services. Here at The Sussex Sign Company we’re constantly evaluating the market to ensure we invest in the machines that will service our existing and new customers in the right way.

Create a greater impact with built-up signage

The creation of 3D signage, where the words and images are raised up, is becoming more popular. This allows sign makers to make a greater impact and produce a clean appearance. The advances in materials and technology mean that they can design something that goes further than an average 2D sign. There are some additional considerations to be taken into account when designing this type of sign. They will need to think about the overall design, the budget, durability, how long the sign will be up for and any installation issues. Location is also crucial to the finished look of the sign: the style of a sign that’s positioned high up won’t be the same as one that is at eye level. Built-up signage can be used in a number of different circumstances, where a customer wants to really make people take notice. The words or graphics can even appear to just float against the wall, without any obvious signs of fixings. Specialist lighting techniques are also making more daring styles achievable. Here at The Sussex Sign Company we use a range of materials and techniques, in order to achieve the desired look for all our customers.