Peruvian Billboard Sign Produces Drinking Water
Few advertising structures can be more vital to mankind than a billboard sign erected in a village outside Lima, Peru. In addition to providing firms with an effective method of advertising their services, the billboard supplies drinking water to villagers in Bujama. The innovative structure cost more than £21,000 to develop and produces a little … Continue reading “Peruvian Billboard Sign Produces Drinking Water”
Bilingual road signs are ‘useless’
Research carried out by TRL has revealed that a large proportion of motorists in Scotland consider bilingual road signs to be utterly ‘useless’. Commissioned by Transport Scotland, the research drew comparisons between nine Gaelic-English road signs and eleven English-only road signs. A sample of tourists visiting Scotland were asked questions about the signs. Approximately half … Continue reading “Bilingual road signs are ‘useless’”
INDASOL Releases New Cold-Weather Tape
INDASOL may profit from the unseasonably cold weather of late after it announced the launch of UHB Cold Stick, a new structural tape that bonds difficult surfaces in cold conditions. Tape is often used in the installation of signage, especially if traditional fittings are unsuitable or unavailable. But traditional types of tape are incompatible with … Continue reading “INDASOL Releases New Cold-Weather Tape”
Festival Signage is Key to the Festival Atmosphere
There are different types of festivals and events. From the huge and internationally famous like Glastonbury to small, community run events. Each has its own merits but the organisers of the events take just as much pride in their festival whether they attract 100,000 people or 1,000. When you go to a festival there will … Continue reading “Festival Signage is Key to the Festival Atmosphere”
Starting a New Business and Making a Good Impression
Starting a new business is not easy. Making a good impression when you start a new business is even harder. You should strive to make a good impression because people (clients/customers and suppliers) who have already dealt with you and who have been impressed by your work are more likely to come back to you … Continue reading “Starting a New Business and Making a Good Impression”
Grammar on Signage: Your Customers Care!
Shop owners beware: the average customer is not only able to spot grammatical mistakes, but he is likely to walk away in disgust if a solecism appears on signage. SmallBusinessHeroes.co.uk commissioned a survey last month on how customers respond to spelling and grammatical errors made by small firms. Backed by the Apostrophe Protection Society, the … Continue reading “Grammar on Signage: Your Customers Care!”
Is Gunfire Graffiti on the Rise in the UK?
Gunfire graffiti may be largely associated with the United States, but firearms specialist, Matthew Seiber, believes the problem has spread to many parts of the UK. And a popular target of gun-toting Brits appears to be road signage. At the time of writing, Seiber had discovered bullet-ridden road signs in no fewer than 215 locations … Continue reading “Is Gunfire Graffiti on the Rise in the UK?”
Sussex Signs Say: Let Toys Be Toys
Boots has promised to implement changes after a number of its customers complained about the company’s policy of labelling toys by gender. Customers took to Facebook and Twitter to express their concerns, after the high-street chemist continued to display signs in its stores for “boys’ toys” and “girls’ toys.” In response to the complaints, Boots … Continue reading “Sussex Signs Say: Let Toys Be Toys”
New Vehicle Wrap Filsm: Series 2300X and Series 4600LX
Arlon, one of the world’s leading manufacturers of vehicle wraps, has announced the launch of two new films: the Series 2300X and Series 4600LX. The Series 2300X, released earlier this month, is designed to simplify the task of adding special effects to vehicles. The new film is available in either carbon fibre or brushed metal … Continue reading “New Vehicle Wrap Filsm: Series 2300X and Series 4600LX”
Swing Signs Reinvented by Plex
Swing signs are often seen outside cafes, pubs and restaurants, as they are often used to advertise menu items. Traditionally large and heavy, the swing sign is not especially user-friendly. Until now. Plex has redesigned the swing sign. Trade customers can now purchase the company’s folding swing sign, which is made from stainless steel, plastic … Continue reading “Swing Signs Reinvented by Plex”