Choosing a car wrap is a smart move for the business that wants to make a great first impression, and then create a lasting one. Properly installed, car graphics can last for at least 8 years, creating millions of impressions whether you’re on the move or parked up outside your business premises. But once your … Continue reading “5 Tips For Caring For Your Vehicle Livery”

Did you know the colour of your vehicle livery can actually influence behaviour? If you want to create the biggest impact with car graphics, then you need to pay attention to the colours you use. Evoke a response Colour is capable of evoking an emotional response across a wide range of people, although the perception … Continue reading “The Power Of Colour And Vehicle Livery”

Vehicle wraps are one of the most cost-effective and high-impact ingredients in the marketing mix. However, get the design wrong and you’ve wasted time, energy and money on a failed marketing strategy, while missing the opportunity to promote brand awareness. If you want to understand the fundamentals of good design, these straightforward tips will help … Continue reading “Make An Impact With Vehicle Livery Design Tips”

If you’re a London based small business, then you could be missing out on work by not advertising on your vehicle. In the centre of the city, your vehicle can be seen by as many as 3,000 people in an hour. That’s a level of impressions that other forms of marketing can only dream of. … Continue reading “Does Your Van Need Vehicle Signwriting?”

For any business owner looking to maximise their return on investment with a marketing strategy that is high impact, cost-effective and that effortlessly builds brand awareness, there’s no better choice than vehicle vinyl wraps. However, the initial costs of wrapping your vehicles might be beyond the reach of some small businesses – which is where … Continue reading “A Beginners Guide To Vinyl Car Wraps”

Brand recognition is one of the holy grails of marketing. Like the Golden Arches or the Apple logo, imagine your potential customers being able to recognise your business by your branding alone. What may surprise you is that you don’t have to spend a fortune on online and offline advertising to achieve your goal. Investing … Continue reading “How To Increase Your Brand Recognition With Vehicle Signage”

If you’re thinking of investing in car graphics in Brighton, then you’re taking the first step towards turning your company car or vehicle fleet into brilliant visual assets with high quality vinyl wrapping. That’s the power of turning your vehicle into a mobile billboard – this cost-effective marketing channel can drive everything from brand awareness … Continue reading “Making Your Car Graphics Count”

Branding your vehicle makes sense. Customers are more likely to use your services if they recognise your brand, because you’ve built trust and brand awareness through a professional marketing campaign. Using car signwriting in the form of a vinyl wrap is not only extremely cost effective, but it increases your brand authority by creating that … Continue reading “The Dos And Don’ts Of Creating Great Car Signwriting”

If you’ve spent time driving on the UK roads recently, the chances are that you’ve seen plenty of vehicles covered in decorative graphics advertising everything from individual trades to radio stations or even the latest films. These stunning effects are achieved using vinyl wrap, which is one of the most cost-effective forms of advertising. With … Continue reading “Are Car Signs A Good Investment For Your Business?”

Vehicle signage has been around for as long as there have been advertising vehicles, right back to the days of the horse and cart when a sign writer would paint on the name and location. It’s a method that has proved incredibly long-lasting: at least until the advent of vinyl. Now it’s possible to add … Continue reading “Vehicle Signage: Is Wrapping Or Lettering Better For Your Promotional Vehicles?”