If you thought signage was outdated, think again. The printed sign market is predicted to be worth over $47 billion by 2024, thanks to new print technologies and materials. So what are the trends that will be driving the way your London signs look through 2020 and beyond? Bridging the technology gap Marketers are reassessing … Continue reading “Signage Trends For 2020”

Event sponsorship, in London and across the country, connects your business to the community while communicating a positive brand message. Signage for sponsors is a savvy way to raise awareness of your brand, drive traffic towards your business and ultimately create more sales opportunities. Innovative signage puts your sponsorship front and centre for maximum impact. … Continue reading “Signage For Sponsors: Connection And Communication”

Wherever your business is, from London to Edinburgh, the chances are that you’ll need temporary signage. You could be thinking ahead to the winter sales or considering running your own pop-up shop or restaurant for a few weeks or months. Whether your business is well-established or seasonal, temporary signs are lightweight, cost-effective and durable enough … Continue reading “Signage For Temporary Use: Why, When And What?”

When it comes to creating eye-catching signs for your London business, size really does matter. It’s critical that you get the size right when it comes to signage – too large and you can ruin the aesthetic of your premises, too small and you’ll never get noticed and your potential customers will never know who … Continue reading “Signage Size Matters So Get The Right Size For The Job”

When a client enters your London office, what impression does it make on them? If your first impressions could do with smartening up, consider new signage in the form of digital wallpaper. This is the innovative way to combine colour, pattern and corporate messaging in one aesthetic package that delivers real design punch with a … Continue reading “Signage Choices: Why Your Office Needs Digital Wallpaper”

Social media is a brilliant tool for building your brand. With 3 billion people worldwide now using social channels to directly connect to their favourite brands, shares and likes are some of your best marketing weapons. If you’re not working these signage trends, and you are a business in a major global city like London, … Continue reading “Signage Trends That Make Your Business Instantly Instagrammable”

If you own a food business in London, you’ll constantly be on the lookout for savvy marketing to give you the edge. Sometimes it pays to go back to basics and take a look at the way your signage is performing when it comes to advertising your cafe, pop up or food truck. Your signs … Continue reading “Signage: 3 Trends Your Food Business Needs To Know About”

Signage design is important so when you’re investing in new signs for your London business, you need to know that they’ll stand out from the crowd. From illuminated signs to wayfinding signage, how do you create eye-catching signs that really work? What are the elements that create successful signs that deliver a good return on … Continue reading “5 Elements Of Effective Signage Design”

Signage best practices can be used to enrich the customer experience and reinforce your brand. But how do you create well designed signs that enhance success for your West Sussex business, while delivering a quantifiable return on your investment? These are the three most effective strategies that can help you integrate signs as part of … Continue reading “Best Practices To Boost Your Signage ROI”

What is the truth about branding and signage and branding. Want to stand out from the competition? Need greater brand recognition? Then you need exterior and interior signs that are clear, coherent and well-designed. Of course, you’ll have to do that yourself because no sign company is capable of creating the great design you need … Continue reading “What’s The Truth About Branding And Signage?”