New Year, New Signs We were only a handful of days into 2017 when several major High Street companies, including Next, began to issue warnings about what a challenging year this could turn out to be. Stock prices began to slide, as industry analysts assessed sluggish sales over the Christmas period and expressed their fears … Continue reading “Is 2017 the year to renew your signs?”

January is the month of reinvention. The New Year celebrations usher in a phase of good intentions, when we promise ourselves a period of self-improvement and transformation. Determined to shed the excess Christmas pounds, exercise more, drink less, learn a new skill, we all put our best foot forward at the beginning of the year, … Continue reading “Renew your image in 2017, with the help of new signage”

We have already entered one of the busiest periods in the shopping calendar, with Christmas and New Year meaning bargain hunters everywhere have braved the cold and gloomy weather to grab those stocking fillers and fill their fridges for the celebrations. While retailers and restaurant or pub owners are probably already rushed off their feet, … Continue reading “Signage The Christmas Gift Which Keeps on Giving”

Signage for Gym’s and Trampoline Parks It’s the time of year when many of us begin to turn our thoughts from all the Christmas over-indulgence, to contemplate a new fitness regime for the New Year. As soon as the mince pies are all safely out the way, the list of New Year’s resolutions suddenly begins … Continue reading “New Year, New You: How Fresh Signage Could Boost Your Gym or Trampoline Park’s Profile”

Great signage in London Christmas is always the busiest time of year for retailers, and with only a handful of shopping days left until the big day, clinching those all-important Christmas sales is crucial. Retail analysts are predicting that spending on Christmas this year will be at the highest it has been since the financial … Continue reading “How good signage could boost Christmas sales for businesses in the Capital”

Being a business owner means no end of tasks and concerns to tackle and take care of. Of these responsibilities, advertising and business promotion is perhaps one of the most costly and time-consuming. Many businesses choose to consult a marketing agency – a choice which inevitably involves paying substantial fees and handing over the future … Continue reading “Vehicle Signwriting: What are the Benefits?”

Why Should You Only Trust a Commercial Signage Specialist with Your Business Signs? Commercial signage is perhaps the most fundamental way of promoting a business. Signage indicates to everyone who passes by that your business is located here. This way, not only will those who have encountered your other forms of marketing be able to … Continue reading “Only Trust a Commercial Signage Specialist with Your Business Signs”

Almost all businesses have signs nowadays – they’re simply essential to show customers where your store is, and have many functions that allow them to be one of the most powerful marketing tools in the arsenal of any business owner. But with signage so ubiquitous, how do you differentiate your company from the others? Illuminated … Continue reading “Halo Illuminated Signage: Don’t Ignore the Benefits!”

Wayfinding signage is ubiquitous in urban centres, public spaces, healthcare facilities and transportation hubs. Wayfinding systems initially served a simple function, consisting of arrows and signs to direct people towards their destination. Decades of research and evolution in wayfinding signage has led to the development of a highly integrated technology-driven discipline with an overriding focus … Continue reading “Wayfinding Signs in educational settings – a tool to engage, enrich and inspire?”

You can never have too much custom. Whether you’re an established and booming business with a loyal customer base, or a new franchise in an unfamiliar neighbourhood, it pays to avoid becoming complacent. The strategy of using your shop windows for promotional signage displays offers a range of benefits to all retail-oriented businesses with bricks-and-mortar … Continue reading “How to give your business a boost using shop window promotional signage”